---
title: Installation Guide
description: "### Installing SPE Free #### From WordPress.org 1. In your WordPress admin, go to **Plugins → Add New** 2. Search for \"Smart Product Emails\" 3. Find the plugin and click **Install Now** 4. Click **Activate** 5. Go to **WooCommerce → SPE Messages** to start creating…"
url: "https://smartproductemails.com/documentation/installation-guide/"
updated: "2026-01-17"
category: Getting Started
---

# Installation Guide

### Installing SPE Free

#### From WordPress.org

1. In your WordPress admin, go to **Plugins → Add New**
2. Search for "Smart Product Emails"
3. Find the plugin and click **Install Now**
4. Click **Activate**
5. Go to **WooCommerce → SPE Messages** to start creating

#### Manual Installation

1. Download the plugin from [WordPress.org](https://wordpress.org/plugins/smart-product-emails/)
2. In WordPress admin, go to **Plugins → Add New → Upload Plugin**
3. Choose the downloaded ZIP file
4. Click **Install Now**, then **Activate**

---

### Installing SPE PRO

#### Download and Install

1. Log in to your account at [smartproductemails.com/my-account](https://smartproductemails.com/my-account)
2. Go to **Downloads** and download the latest version
3. In WordPress admin, go to **Plugins → Add New → Upload Plugin**
4. Choose the `smart-product-emails-pro.zip` file
5. Click **Install Now**, then **Activate**

#### Activate Your License

1. After activation, go to **WooCommerce → SPE PRO → License**
2. Enter your license key (found in your purchase email or My Account)
3. Click **Activate License**
4. You should see a green "Active" status

**Note:** If you have the Free version installed, you can deactivate it after installing PRO. Your existing SPE Messages will be preserved.

---

### Verifying Installation

After installation, verify everything is working:

1. Go to **WooCommerce → SPE Messages** (or **SPE PRO**)
2. You should see the message management interface
3. Try creating a test message
4. Assign it to a product
5. Place a test order to verify the message appears